in Marketing

Marketo vs HubSpot

From marketing automation industry we analysed Marketo and HubSpot to understand how many websites removed or added HubSpot and Marketo during 6 months.

HubSpot Market Share

hubspot market share

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In total HubSpot was added by 3892 websites during 6 months and 4435 websites removed.



marketo market share

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In total Marketo was added by1423 websites during 6 months and 2380 websites removed.


  • In both cases the number of removed marketing automation tool is higher than the number of added ones
  • Number of websites using HubSpot marketing automation tool is increased by 0.16% compared to July 2017
  • Number of websites using Marketo marketing automation tool is decreased by 0.36% compared to July 2017