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HubSpot vs Marketo vs InfusionSoft: Marketing Automation Industry [US]

This analysis covers data on the US industries that use the world’s top 3 marketing automation tools –HubSpotMarketo, and InfusionSoft.

You will also be able to download the list of websites that use those 3 marketing automation tools.

Marketing Automation Technology: HubSpot

Number of websites: 20,023 websites (15,543 unique top-level domains)

Country: United States

Date: Feb 2017

 

Leading Categories using HubSpot
Categories Percentage
Business and Industry 16%
Business and Industry > Marketing and Advertising 4.8%
Computer and Electronics > Software 4.5%
Health 2.7%
Business and Industry > Construction and Maintenance 2.6%
Business and Industry > Business Services 2.2%
Career and Education > Education 2%
Internet and Telecom 2%
Business and Industry > Industrial Goods and Services 1.9%
Internet and Telecom > Online Marketing 1.4%

 

MARKETING AUTOMATION TECHNOLOGY: Marketo

Number of websites: 8,677 websites (5,094 unique top-level domains)

Country: United States

Date: Feb 2017

 

Leading Categories using Marketo
Categories Percentage
Business and Industry 11.30%
Computer and Electronics > Software 5.80%
Health 3.20%
Business and Industry > Business Services 2.30%
Business and Industry > Marketing and Advertising 2.10%
Internet and Telecom 1.70%
Career and Education > Education 1.60%
Shopping > Flowers 1.50%
Shopping 1.40%
Computer and Electronics 1.1

 

MARKETING AUTOMATION TECHNOLOGY: Infusionsoft

Number of websites: 10,945 websites (10,142 unique top-level domains)

Country: United States

Date: Feb 2017

 

Leading Categories using InfusionSoft
Categories Percentage
Business and Industry 13.10%
Business and Industry > Marketing and Advertising 4.50%
Health 3.70%
Business and Industry > Real Estate 3.40%
Business and Industry > Business Services 3.30%
People and Society > Religion and Spirituality 3%
Arts and Entertainment 2.80%
People and Society 2.60%
Career and Education > Education 2.30%
Internet and Telecom > Online Marketing 2%

If you want to know who are the top clients using these marketing automation tools, head over to our recent report covering the marketing automation industry.

Free download is available below, if you want to get the full list of websites that use these 3 marketing automation tools – HubSpot, Marketo and InfusionSoft.

HubSpot vs Marketo vs InfusionSoft [US]



 

All data for this post is taken from SimilarTech Sales Prospecting tool.

 

  1. There is no comparison between HubSpot and Marketo. Configuration of HubSpot is hassle free and gives better results when it comes to leads generation or conversion. What is your take on it?

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